Optimal Compensation Management:
Aligning Agents with Insurance Carrier Goals
Executive Summary
To maximize profits, insurance carriers’ sales efforts must be as efficient as possible in this economy. Providers need the
ability to quickly go to market with new products while leveraging creative incentive programs that focus agents and
producers on company objectives. Although commissions are a huge expenditure, too often sales behavior is not in line
with the provider’s goals. There are a variety of reasons for this, such as the compensation plans themselves, the
timing of payments and incentives, communication methods, and a lack of analytics to measure plan success.
Numerous organizations are handcuffed to old practices that do not give them the ability to align agents and producers
with company strategy and achieve the desired results. Year after year these providers struggle with a quagmire of
administrative issues, losing money and opportunities in the process. For them, incentive compensation management is
always a required procedure instead of a strategic business opportunity. Inadequate technology and outdated processes
are at the root of the problem.
The right technology solution gives insurance companies the functionality they need to align agents and producers with
corporate strategy and bring about dramatic changes. For example, a carrier can motivate the channel by quickly restructuring
compensation plans and paying on multidimensional factors instead of solely on premiums or individual, one-at-a-time sales.
Strategic tools for aligning the channel and streamlining operations—including the flexibility, agility and analytics
capabilities so critical for competing in today’s changing markets—are all available in a single, proven technology
package: The VUE Compensation Management™ incentive compensation management solution from VUE Software®.
With VUE Compensation Management, insurance company management can quickly restructure compensation plans as
needed, increase business agility, build strong channel relationships and improve administrative efficiencies.
By removing the obstacles that prevent carriers from succeeding, the solution empowers them to align agents with
company goals and realize the vision of optimal compensation management.
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